Saturday, October 26, 2019

How Promotional Calendars Emphasis Your Brand Image


Promotional calendars are widely known as one of the best mediums to reemphasize your brand’s image, as it uses the method of storytelling. Calendars are one of the most popular corporate gifts in Dubai that can naturally show a different idea of your brand on each individual page. This can create a storytelling effect, which is the best way to emphasize a brand image.
If there are some things that are universally loved, stories are one of them. We were all drawn to stories since we were children. A clever story, that has a great sequence of events can evoke your emotions and interest. Thus, calendars are a popular option among promotional gifts in Dubai. Storytelling is one of the most effective ways of marketing, as customers easily connect with brands that touch them personally. A good story can draw crowds and can develop your business considerably.
Storytelling is generally used in public relations, like blogs and articles. A calendar can be used as one of the most powerful advertising gifts in Dubai. Calendars can create an opportunity to create a coherent message that builds meaning as each moth pass. You can create a story that connects with your company to the audience. These stories more often may not build an emotional connect with the audience but can be very effective.
Here are some methods to develop a customized promotional calendar that will easily convey your message to the customers. First of all, you should pick a style and size that suits the needs of your clients. Usually, there is a general font or design for dates and other stuff, that doesn’t distract the onlooker from your message. Picking the right style is very important as it plays a major role in capturing the attention of people.
The next thing to pay attention to is while picking the pictures to include in the calendar. Usually, companies pick common pictures like sceneries, destinations, etc. but if you want to stand out by building a story, the images should be chosen with proper care and consultation. Here are some examples of what you could use to make a long-lasting brand impression:
  1. Use each month to show pictures of your local area and add notes about how you are a part of that community.
  1. Show key elements of your company timeline each month with an appropriate image. Make sure your customers are featured in these.
  1. You can use the images of your customers who used your products to make their life better.
  2. You can cleverly include testimonials or advertisements that convey a message that, without your products, their lives would be a mess.
  3. If you are focusing on a particular sales period, make build a storytelling method that makes sure that by the time of your sales, a solid emotional connection should have been made.
Another important thing to take note of is that, in addition to focusing on the message, you should remind any corporate gifts suppliers Dubai to carefully integrate your logo or idea of the brand in the calendar. This way, you make an impression of your brand along with the message. In the worst case, a customer would not have the idea of your brand, but only of the story, you printed on the calendar.

2 comments:

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